Value-Based Selling In The New Economy

Are your reps still struggling with “Your Price is Too High”, or are they facing roadblocks trying to navigate their way into the C-Suite?  Selling in today’s environment of economic recovery means being able to successfully employ new techniques and apply the right paradigm shift, from simply uncovering basic needs and providing solutions, to truly partnering with clients, sometimes from the C-Suite on down.  As part of our ongoing New Client College series of workshops, we’re pleased to provide the latest course to the program.

June Training Classes in Toronto

Our “Value-Based Selling in The New Economy” program is designed to help sales managers and their teams better prepare for the challenges associated with selling in today’s economic climate.  Held at the prestigious Rotman School of Business at the beautiful University of Toronto’s downtown campus in June, this event promises to challenge, motivate and instruct your salespeople to think about the right ways to successfully close more business, and walk away with tools that they can leverage right away….so you can kick off your summer sales season with results, and not excuses.

Dates, format, location, times and pricing

On Tuesday, June 15 and Wednesday, June 16, SalesForce Training will be presenting the next in our ongoing New Client College series, “Value-Based Selling in The New Economy”click here for details.  Each program comes complete with a pre-program survey for each participant, a “What’s Your Selling Style” assessment, along with a pre- and post-program report for management on your team’s specified areas of interest, their take-aways and their intended courses of action moving forward.

On the second afternoon, the group will be split into two.  Senior level sales people selling to execs and their managers will attend, “Selling IN the Executive Suite”, a seminar on helping sales people leverage executive relationships into ongoing sales opportunities – click here for details.

The other group will focus on real-life role playing scenarios based on the course content from Value-Based Selling.


The Rotman School of Business (at the University of Toronto), 105 St. George Street, Toronto, Ontario


  • Sessions start at 9:00 am, and end at 5:00 pm
  • There will be two 15-minute breaks and a 45-minute lunch each day
  • Coffee and light continental breakfast, along with afternoon snacks will be provided
  • Pay parking on-site


  • Value-Based Selling (2-days): $895 pp


Special Offers for Sales Managers

Enroll two or more members of your sales team in the Two-Day Value-Based workshop and ATTEND THE PROGRAM AS OUR GUEST, NO CHARGE.

For Teams of Five or More

If you’re thinking of sending at least five members of your team to the event, let’s chat first.  At that point, it makes better sense financially to consider bringing SalesForce in-house for a completely customized version of our New Client College curriculum as it applies to your very specific sales environments.  We can assess your needs and provide a very specific quote on the most optimum learning agenda for your team.

And if you just want to send a couple of members of your team to the June workshop to “try us out”, we will offer your organization a credit in the amount already spent, towards a completely customized in-house program if you book within three months and complete by the end of 2010.

Get Started with a Free Sales Team Assessment

Click here to access our free assessment tool designed to pinpoint your team’s challenges in the areas of tactical selling, strategic selling and organizational skills.  You can assess each member of your team individually, or as a group.  The results will be emailed to you and can serve as the foundation for any upcoming professional development initiatives.